Monthly Archives: September 2015

If You Want to Know the Value of a Company’s Reputation, Ask Volkswagen.

The Volkswagen Group is in trouble following recent revelations surrounding the falsification of emissions data in the U.S., the world’s second largest automotive market. The US Environmental Protection Agency (EPA) has alleged that Volkswagen intentionally fitted ‘defeat devices’ to nearly 500,000 of its diesel cars. Apparently, these nifty little kits have sensors which can tell […]
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Reputation Measurement: Three Golden Rules

Ed Coke, Director of Consulting Services UK and Ireland, Reputation Institute Sometimes it takes a lot to cut through the unnecessary complexity of measurement programs. At Reputation Institute, we believe applying three simple principles to your reputation measurement will guide you to develop a best-in-class metric system. The best professional business people appreciate that context […]
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