Tag Archives: industry

The Reputation Challenge of Telecom: Shielding the Intangible

The Telecom Industry has gone through a profound transformation in the last 30 years, evolving from basic communications to an ever-present companion operating across a multitude of channels. Developments such as the introduction of fiber-optics, the advancement of mobile telephony and the arrival of the Internet have allowed telecommunications companies (telcos) to play a functional […]
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Swiss Rail (SBB) makes strides in heavily scrutinized transit industry

Reputation Institute has just released its ranking of the most reputable companies in Switzerland. Our analysis not only shows the ranking of the companies in Switzerland that score the highest among the public, it also lists the companies that demonstrated outstanding performance year-over-year. An example of this is Schweizerische Bundesbahnen (Swiss Federal Railways, or SBB). […]
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Winning Millennials in the Dutch Financial sector

Google ‘millennials’ and the results are endless. As a generation, they are under the microscope constantly as organizations around the world dedicate resources to understanding what makes them tick. But before we paint them all with the one brush, Millennials can vary widely across geographies and industries. In a recent research brief, we honed in […]
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Industry Reputation – Benefit or Burden?

Ask any organization in the energy or financial sectors and they’ll tell you: the reputation of the industry you’re in can heavily influence your organization’s reputation. But this can also be a positive as well, as is the case for brewers in Belgium. We recently published a research brief comparing the impact of industry on […]
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